Blog

WxBlox Wizard In Action
June 11

Introducing the WeatherBlox Wizard!

Introducing the latest and greatest weather content tool – Aeris WeatherBlox Wizard.   Last year we released WeatherBlox to the public and saw a lot of awesome integrations.  We decided this wasn’t enough and wanted to make it even easier for users of all skill levels.  After many long nights of brainstorming and early mornings fueled by coffee, the WeatherBlox Wizard was born. What Kind of Sorcery is This? The WeatherBlox Wizard is a unique tool that walks the user through the setup of our homegrown WeatherBlox.  The best part is you don’t need to be a developer to plug and play with the options!  The wizard will prompt the user...

Lightning Strike Blog
June 6

Harnessing the Power of Lightning Strikes

by Paul Douglas “Thunder is good, thunder is impressive; but it is lightning that does the work” said, Mark Twain. Most of us have had a close call with lightning and no wonder. Cloud to ground lightning strikes the Earth approximately 50 times a second – roughly 1.4 billion flashes every year. According to NOAA, an average of 47 Americans are struck and killed by lightning annually – deadlier than tornadoes and hurricanes many years. Lightning is terrifying and vaguely mysterious – scientists don’t begin to have all the answers. But it serves a purpose in nature. These crackling electrostatic...

Lighting Strike API
June 5

Lightning Strike API Now Available

Severe Weather season is in full swing in the US and that means lightning strikes are a common concern.  According to the UK Met Office, there are over 1.4 billion lightning strikes globally per year or around 44 per second.  That’s a lot of lightning, and now it’s available for use with our new Lightning Strike API endpoints! As a value-added reseller of Earth Networks Total Lightning Network, we have been working hard to add lightning to our Weather API offerings. Last year, we added lightning strikes to the Aeris Maps Platform (AMP) and today we are announcing the addition...

May 24

Aeris Pulse for Android Pro Tip: Oreo Persistent Weather Notification

Aeris Pulse for Android – it Feels Like Something is Missing… Since you updated to Oreo, you may have noticed that something was missing from your Aeris Pulse for Android app. One of the changes that came with our Oreo notification update is to default the persistent notification to off. If you’re missing it (like I was), here’s how to get it back! Aeris Pulse Settings Ok, first let’s turn that option back on. Open Pulse and swipe down on the main view. Next, at the top of the locations view, tap the settings icon in the upper left corner....

May 22

Air Quality API Endpoints Now Available From AerisWeather

As spring turns to summer and everyone begins spending more time outdoors, the air we breathe is a concern for many. With most of the world’s population affected, this is not only a local concern but a global one–one that our clients care about. So we are proud to announce the addition of the Air Quality API to the AerisWeather weather API. The air quality API endpoints within AerisWeather’s API offers the ability to obtain global air quality observations and forecasts via two new endpoints: airquality and airquality/forecasts. The new endpoints are available today as part of our Aeris Premium...

May 21

Leveraging Global Air Quality for Business

by Paul Douglas An old joke insists that Californians don’t trust air they can’t actually see. Unfortunately, air pollution is no laughing matter. According to recent research, more than 95% of the world’s population breathes unsafe air, contributing to more than 6 million deaths worldwide in 2017. In the US alone studies suggest 7,000 to as many as 200,000 premature deaths occur annually as a result of unhealthy air. At this rate, a conservative estimate can state that air pollution claims as many lives as traffic accidents each year. The statistics are staggering, but the first step is understanding. Air...

May 21

Introducing the AerisWeather Python SDK

It’s an exciting time to be working in the loft studios of AerisWeather development. The powerful Aeris Maps Platform has become a leading weather map service. Our radar coverage has expanded to new areas of the globe like Australia and South Korea. Aeris WeatherBlox, the service that enables web devs to easily add weather content to their sites are always adding new blox. We’re constantly pushing updates to the iOS and Android toolkits to keep them up to date with the fast-moving mobile scene. Here at AerisWeather we sometimes say “the weather never sleeps”, and for the toolkit team that...

The Impact of Weather Within Unmanned Aircraft Systems (UAS)
April 30

All Things Unmanned: The Impact of Weather on UAS

by Ross Harrison These are exciting times in the world of Unmanned Aircraft Systems (UAS) and advancements are moving at record speeds. UAS encapsulates the Unmanned Aerial Vehicle (UAV/drone), its’ corresponding ground-based controller, and the communications systems between the two. With ever-improving sensors and cameras, businesses are benefiting from the increased ability to execute on mission-critical applications – from disaster relief, search and rescue missions, and fire services to commercial inspections & crop management. Add to this the advancements in package delivery from industry leaders like Amazon (Prime Air) and Google (Project Wing) and we all are sitting at a...

Programmatic Ads leveraging the power of weather
April 9

Unleashing The Power of Real-Time Weather Data in Advertising Campaigns

By Ross Machurick April 9th, 2018 It’s no secret that weather affects the buying decisions of consumers. Beachgoers buy suntan lotion and ice cream during the dog days of summer on the Jersey Shore while their friends in Minnesota stock up on fashionable snow boots and scarves as November turns to December. There’s a certain seasonal rhythm to these purchasing habits – whether it be consumer goods, food or travel. For decades, advertisers have leveraged the calendar and the cyclical nature of purchasing with what I like to call “low-tech” campaigns. But today’s programmatic advertisers require more contextual data. And...

Tornadic Activity (3-20-2018)
March 27

Multiple Strands of Evidence – Severe Weather is Increasing Worldwide

by Paul Douglas It’s definitely not your grandfather’s weather anymore. Data suggest an uptick in severe weather, worldwide – symptomatic of a warming atmosphere and warming oceans. It’s basic physics: every 2F of warming means roughly 8 percent more water vapor floating overhead; more fuel to “juice” storms and produce heavier summer rains and winter snows. The result has been a subsequent increase in billion-dollar weather events across the United States since 1980. The United States has experienced 25 separate 500-year floods since 2010, according to NOAA. During Hurricane Harvey, the town of Nederland, Texas received 64.58” of rain. By...