Archives

In today’s competitive digital marketing environment, targeting has become more strategic and focused than ever across paid channels. Companies are switching to dynamic advertising triggers to minimize waste and deliver when demand for their products and services are at their peak. In many businesses, one of the largest drivers of demand is current weather conditions. From showing low fares for flights to sunny destinations in the dead of winter to SKUs for rain protection gear at a major retailer during a heavy downpour, AerisWeather has experience in helping companies optimize their advertising activity for any conditions Mother Nature may throw...

Internet of Things (IoT) products have revolutionized the way humans interact with their environment, from smart cities taking action against poor air quality by adjusting stop lights and getting cars moving, to residential smart homes automating just about any connected device or appliance in its reach. Consumers around the world aren’t just integrating smart lighting and thermostat systems, but fully connected hub systems that manage irrigation, security, and energy consumption for the smart home. These devices programmatically execute tasks in response to event triggers, with some of the most common triggers utilizing 3rd party contextual data, such as current and...

Update: Please utilize resolved URLs for the moment when following this tutorial, including specifying a time offset. We are actively exploring resolutions to known issues when using map tile URLs ending in current.png within XYZ tile layers. GIS technologies have been revolutionizing the science of geospatial analysis since their inception. These powerful tools have been continuously and rapidly advancing to visualize and aid in solving problems. Here at AerisWeather, we use them regularly to model and test our own weather data and imagery, but also to capture, store, manipulate, analyze, manage, and present all types of geographical data in unison...

The AerisWeather Javascript SDK can solve weather-based problems all while steering clear of the troublesome tasks that go into styling a web page. This can be done using the SDK’s module which can be installed from the Yarn or NPM ecosystem. This tutorial will outline the steps required to use the JavaScript SDK’s NPM module and build a Travel Buddy along the way. What is Travel Buddy? Travel Buddy will help users understand what temperatures to expect during their next trip. By passing the location and date of travel, the application will query our API and provide some pertinent details that will prepare...

Our friends at Kronnect created the World Political Map Globe Edition, a leading interactive map asset for the Unity Real-Time 3D Development Platform, with countless users leveraging it for game development, engineering, construction, architecture, transportation, and more. Kronnect developed an exclusive weather mapping integration with AerisWeather that allows users to leverage global weather mapping layers within their apps.  These layers range from global infrared satellite and temperatures to storm cells and lightning strikes – as well as many more view-able in the AerisWeather AMP (Aeris Mapping Platform) documentation. Start utilizing this weather mapping integration with your globe by inputting an...

Advances in machine learning and patient-specific real-time data are leading to discoveries and correlations never before thought possible with human analysis. Physicians can now study the complex correlations between patient health issues and a nearly infinite list of environmental data that cause or exacerbate a patient’s condition. With these correlations identified, physicians and patients alike have the opportunity to forecast external triggers and mitigate the effects before they present themselves. With increasing frequency, researchers are turning to hyper-localized environmental condition datasets to tell the story of external impacts.  In addition to traditional weather conditions such as temperature, wind and barometric...

Have you ever shown up to a car rental counter only to find the lights off and a sign stating “no cars available”? The chances are good considering that revenue management for car rental companies has been referenced as being more difficult than nuclear physics.  A $100 billion global industry with a >20% no-show rate, rental car companies are beginning to utilize artificial intelligence to minimize oversell situations and maximize revenue on rapidly depreciating assets. An existing (and oversimplified) view of factors considered by mainstream rental agencies in vehicle pricing, positioning, and segmenting. External Pressures Fuel Industry Challenges From rideshare...

America’s tornado drought is officially over. The last few years have been relatively quiet, with few large, violent tornadoes. In 2018 there were no tornado-related deaths in traditional Tornado Alley, stretching from Texas to Iowa. But so far in 2019, 31 Americans have lost their lives to tornadoes, nature’s most extreme, unpredictable and capricious wind storms. In the last 2 weeks at least 366 tornadoes have been observed east of the Rockies. Once again, the United States is living up to its reputation as the tornado capital of the planet. Over the last couple weeks I’ve watched in morbid fascination...

Meal kit services have changed the lives of many over the last decade – from reducing the stress of a single parent needing a quick, fresh, healthy dinner to an amateur home chef researching a new and exciting meal. Once just a novel concept born in Sweden, the industry evolved into a global force with players such as HelloFresh and Blue Apron leading the way. By 2017, the global market was flooded with over 150 services competing for the then-$2.2 billion pie and on track to surpass $10 billion by 2020. Meal Kits Meet Technology Meal kits not only allow...

Our new AerisWeather Javascript Weather SDK provides you with tons of features so you can easily add weather data and imagery into your custom applications. From performing simple API data requests to full-featured interactive weather maps, our SDK makes it easy and painless. But what if you wanted to combine all of the many features of the SDK into a single, cohesive and highly flexible weather mapping application? We’re excited to announce version 1.2.0 of our Javascript SDK includes a complete weather mapping application. And it’s all built into the SDK so you can take advantage of this new component...